Catherine Conrad-Saydah

Catherine brings over 20 years of experience in the advertising industry, specializing in client service, account management, and operations. She’s worked at major ad agencies in NY and LA on multiple Fortune 500 clients and ran her consulting practice, CCS101s.

Catherine spent over ten years at Ogilvy & Mather in both the NY and LA offices:

At Ogilvy LA, she led the integrated Ogilvy & Mather 360 team efforts for creative branding and strategy for the newly formed California Health Benefit Exchange called Covered California. She worked on Cisco, Sony LATAM, ampm/ARCO, and TravelNevada.

At Ogilvy NY, Catherine worked on the Goldman Sachs account for seven years, both with the Events group and the Corporate Communications team when she led the account for the agency. She then transitioned to the newly won UPS account, where she set up and led Global RedWorks’ training and operations.

Before her tenure at Ogilvy, Catherine worked at several NY agencies, including J. Walter Thompson, FCB, and Grey Direct. Her client experience ran the gamut of industries, including USPS, Kodak, Volvo, and DuPont.

She holds an AB in Cultural Anthropology from Duke University and has completed multiple post-graduate business education courses at NYU. In December 2019, she completed a year-long organizational leadership and communication certificate at UC Irvine.