Carmen Lam

Carmen Lam currently serves as the Head of Yield at Hearst UK since January 2020, following a role as Sky AdSmart Yield & Inventory Manager at Sky from November 2017 to December 2019, where responsibilities included project management of data visualization tool migrations and analysis of big data sets to enhance revenue. Prior experience includes working as EMEA Pricing & Inventory Manager at BBC Studios from February 2014 to November 2017, focusing on launching new products, optimizing reporting systems, and yield analysis. Earlier positions include Pricing & Inventory Executive and EMEA Pricing & Inventory Assistant, along with Finance Assistant at Chapter One Restaurant, where Carmen was involved in financial reconciliations and general office operations. Carmen Lam holds a Bachelor of Science in Business Management from the University of Surrey.