Heartbeat
Lisa Varshney is a seasoned executive with extensive experience in strategic leadership and marketing within the healthcare sector. Currently serving as Chief Strategy Officer and EVP, Strategic Capabilities at Heartbeat since October 2016, Lisa has previously held roles such as Vice President at Promidian and Associate Partner at Rosetta, where engagement with global healthcare clients focused on high-impact marketing strategies driven by consumer insights. Prior professional experience also includes leadership at Platform Advisors, Booz & Company, and a foundational role as a Senior Associate Scientist at Pfizer, contributing to drug development efforts. Lisa holds an MBA with honors in Health Care Management from The Wharton School and a BS in Chemistry from the University of Connecticut.
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Heartbeat
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Heartbeat is a full-service agency for healthcare Challenger Brands. Challengers are playing a high-stakes game—they must battle behemoth market leaders, upend ingrained treatment habits, or transform .