Lucía (Lu) Mendezona García-Borreguero is a seasoned creative copywriter with extensive experience in the advertising industry. Currently serving as a Senior Creative Copywriter at HeimatTBWA since September 2021, Lucía previously held roles at GREY Germany as a Junior Creative Copywriter, and at various agencies including Geometry Global, Saatchi & Saatchi, Grey Group, and DDB Berlin. Early in their career, Lucía completed a short internship at Offener Kanal Kiel. Educationally, Lucía holds degrees from Miami Ad School Madrid and Miami Ad School Europe in Creative Copywriting, along with studies in Communication and Mass Communication from Universidad Pontificia de Salamanca and Wright State University. Lucía's foundational education was completed at Deutsche Schule Bilbao.
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