BS

Bernardo Spielmann

Marketing Director at HEINEKEN Panamá

Bernardo Spielmann has an extensive work experience in the beer industry, primarily with HEINEKEN. Bernardo currently holds the position of Marketing Director at HEINEKEN Panamá. Prior to this role, they served as the Global Brand Director for Amstel & Sol brands at The HEINEKEN Company from 2021 to 2022. At Heineken International, they held the positions of Global Brand Director for Amstel from 2019 to 2021, and Global Business Development for International Brands and Craft & Variety from 2018 to 2019. Spielmann has also worked at The HEINEKEN Company as Sr. Brand Director for Heineken from 2016 to 2018, Heineken Brand & Sponsorship Director from 2014 to 2016, and Heineken Brand Manager from 2012 to 2014. Bernardo began their career at Heineken Brasil as a Brand Experience Manager for Premium Brands from 2011 to 2012. Prior to that, Spielmann worked at Heineken USA as a Regional Marketing Manager for the NY Zone from 2009 to 2011, a Regional Marketing Manager for Ethnic Markets from 2008 to 2009, and a Retail Sales Manager for On Premise Metro NY from 2007 to 2008. Bernardo started their career in the beer industry at Heineken Latin America as a Regional Marketing Coordinator from 2005 to 2007.

Bernardo Spielmann attended Erasmus University Rotterdam from 2002 to 2005. However, specific details about the degree they pursued or the field of study are not provided. Additionally, they also attended FAAP - Fundação Armando Alvares Penteado, but the dates and details of their education at this institution are not mentioned.

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Timeline

  • Marketing Director

    August, 2022 - present