Igor de Castro Oliveira

Igor De Castro Oliveira is an experienced marketing professional with a strong background in brand management and marketing strategy. Currently serving as Marketing Director at The HEINEKEN Company since April 2022, Igor oversees the management of Lagunitas brands, focusing on communication, sponsorships, and packaging redesign in the USA. Prior roles include Senior Marketing Manager for the Heineken® brand, Senior Regional Marketing Manager at Electrolux, and Marketing Manager at Pernod Ricard, where management of various well-known beverage brands was a focus. Igor's earlier experience at Campari Group involved global and domestic brand management, particularly for SKYY Vodka, while initial marketing roles at Nestlé included analysis across multiple product categories. Igor holds an MBA in Consumer Science from ESPM Escola Superior de Propaganda e Marketing and a degree in Business Administration from Pontifícia Universidade Católica de São Paulo.