Emma Bannen is an experienced professional in brand marketing and public relations, currently serving as the Associate Manager of Brand Marketing for Drybar at Helen of Troy since April 2024. Prior roles include Senior Account Executive at Edelman and various positions at Weber Shandwick, where responsibilities ranged from integrated media to client experience. Emma also gained experience as a Brand Coordinator for the Davey O'Brien Foundation and participated in externships at DEVRIES GLOBAL and as a Media Genius Fellow at Weber Shandwick. Academic qualifications include a Bachelor's degree in Public Relations from The University of Alabama, where Emma held editorial leadership roles in student publications. Emma's expertise spans media relations, content creation, and strategic marketing initiatives.