Sarah Shoemaker

Sarah Shoemaker is an accomplished marketing professional with extensive experience in brand development, consumer insights, and product commercialization. Currently serving as a Brand Marketing Consultant at Helen of Troy, Sarah has also founded Innovative Zap, LLC and Hummingbird Infant, focusing on business growth and innovative infant products. Previous roles include Senior Level Brand & Product Marketing at Eastern Standard Provisions, where Sarah contributed to significant growth, and various marketing positions at Helen of Troy, Dorel Juvenile Group, TOMY International, and Planet U. Sarah holds an MBA in Business Marketing from San Francisco State University and a BS in Business Marketing from the University of Northern Iowa.