Dr. Katharina Buttenberg

Dr. Katharina Buttenberg is a seasoned marketing and brand professional currently serving as the Senior Vice President of Global Brand at HelloFresh since October 2017, leading a diverse team across various international markets. Prior to this role, Dr. Buttenberg held significant positions including Vice President of Global Brand at Swissmooh AG and Director of Marketing Communication at AutoScout24 GmbH. Academic credentials include a PhD in Global Management Sciences from Latvijas Universitate and extensive experience as a visiting scholar at prominent institutions like Rice University and Regent's University London. Additional roles span various marketing leadership positions at eBay, Experteer, and Holtzbrinck Publishing Group, showcasing a strong background in brand strategy, consumer insights, and integrated marketing communications.