Larry Isrow

VP, Parking Asset Manager at Hertz Investment Group

Mr. Isrow oversees HIG’s parking portfolio, working closely with on-site property leadership and third-party parking operators to ensure each parking operation performs at an optimal level with respect to efficiency and profitability.

With over 25 years of parking experience in the areas of leadership, operations and financial management, Mr. Isrow has vast operational experience with office buildings, mixed-use developments, airports, universities, hotels, sports venues and hospitals. Most recently, he was responsible for all parking and transportation management for a top university in Southern California. Prior to this, he was a senior executive responsible for several notable locations such as the three major New York airports (JFK, LaGuardia, Newark), STAPLES Center in Los Angeles, and The Offices of South Coast Plaza, in Orange County, CA.

Mr. Isrow earned a Bachelor of Science degree in Business Administration from the University of California, Riverside.

Timeline

  • VP, Parking Asset Manager

    Current role

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