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Humberto Cruz Long

Lead Product Supply Specialist at High Country Beverage

Humberto Cruz Long possesses extensive experience in product supply and inventory management within the beverage industry. Currently serving as Lead Product Supply Specialist at High Country Beverage, Humberto oversees the forecasting and ordering of over 3.2 million cases annually from leading craft and import beer suppliers. Previous roles include Purchasing Inventory Control Manager at Beauchamp Distributing Co., where Humberto managed inventory analysis and ordering processes, and On-Premise Supervisor for high-profile accounts in West Hollywood and surrounding areas. Early career experiences include positions in sales and customer service at Best Buy, HealthFitness, and Colorado State University, alongside coaching and internship roles that highlight a diverse skill set. Humberto holds a Bachelor’s Degree in Health and Exercise Science with a minor in Business Administration from Colorado State University.

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