Melissa Schwartz

Vice President, Global Portfolio Marketing Strategy at Hilton

Melissa Schwartz is a seasoned marketing executive currently serving as Vice President of Global Portfolio Marketing Strategy at Hilton since November 2023. Prior to this role, Melissa spent over a decade at The Coca-Cola Company, where notable positions included Brand Director for Coca-Cola, leading significant brand repositioning and achieving remarkable growth metrics, as well as overseeing the Dunkin' ready-to-drink coffee business. Melissa's tenure included strategic leadership roles such as Topo Chico Brand Lead and Senior Brand Manager for Diet Coke, demonstrating expertise in brand transformation and growth strategies across various segments. Earlier career highlights involve roles at Momentum Worldwide and Live Nation Entertainment, where Melissa excelled in entertainment marketing partnerships. Melissa holds a Bachelor's degree in Marketing Communications from Emerson College and an MBA focused on Brand Management and Entrepreneurship from Emory University's Goizueta Business School.

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