Reut Fried

Reut Fried is a seasoned marketing professional with extensive experience in project management and design, particularly in the technology and e-commerce sectors. Currently serving as Project Marketing Manager and Head of Design at Hitechzone since February 2021, Reut effectively leads tech projects for D2C platforms by integrating innovative UX/UI strategies. Previously, Reut held roles as Product Marketing Manager and Studio Director, where responsibilities included developing customer journeys, implementing marketing strategies, and collaborating with developers. Notably, during tenure at Leo Burnett, Reut played a significant role in the award-winning "Eva Story" social media campaign. Reut's educational background includes a Bachelor's degree in Marketing & Advertising and advanced studies in engineering, design, and UX.