Garikoitz Iruretagoiena

Garikoitz Iruretagoiena is an experienced Product Manager at HMobile since October 2016, specializing in understanding user needs through observations and interviews, and communicating insights via Customer Journey Maps. With over 12 years of experience in Digital Product and Service Design, Garikoitz has worked as a Senior Service and UX Designer as a freelancer from September 2016 to March 2023, leading multidisciplinary teams to enhance user experiences and deliver value to businesses. Previous roles include collaborations in Service and UX Design at Zorraquino, Head of Design at Osoigo, and various positions in academia, including researcher and teacher at Mondragon Unibertsitatea. Garikoitz holds multiple degrees in design and management, including a Product Manager certification from The Hero Camp and a Master’s degree in Web/Multimedia Management.