David Towers

Principal, CRM & Consumer Insights at Hoag Hospital

David Towers has a diverse work experience in various roles and companies. David currently works as the Principal of CRM & Consumer Insights at Hoag Health System, where they lead customer relationship management and email marketing capabilities. Prior to this, David worked as the Senior Director of Digital Marketing at Arbonne, overseeing their digital marketing efforts. David also served as the SVP of Revenue & Operations at ATTOM Data Solutions, where they managed the B2C consumer & real estate data subscription revenue business. David has held leadership positions at companies like Wet Seal, LLC, Westfield, and SapientRazorfish, where they spearheaded digital marketing strategies and delivered successful digital transformation projects. David also has experience in e-commerce, having served as Vice President of E-Commerce at companies like kate spade new york and J.Crew. David's early career involved tactical marketing roles at American Express, where they managed the Membership Rewards program. Throughout their career, David has demonstrated expertise in digital marketing, CRM, email marketing, and revenue growth strategies.

David Towers has a Bachelor of Science degree in Business Administration from the University of Southern California, obtained in 1991. David also has a Master of Business Administration (MBA) in Marketing from The University of Texas at Austin, obtained in 1995. Additionally, they have a certification as a Salesforce Certified Marketing Cloud Email Specialist from Salesforce. No specific information is provided regarding the year or month of obtaining this certification.

Links

Previous companies

American Express logo
J.Crew Group logo
Westfield Corp logo
THE WET SEAL, INC logo

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Peers

Timeline

  • Principal, CRM & Consumer Insights

    November, 2022 - present

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