Keisha Broadway

Keisha Broadway is an experienced professional with a strong background in management and brand strategy within the beauty and personal care sector. Currently serving as North America Manager at Hoffmann Neopac AG since 2018, Keisha oversees all cosmetic and skincare business operations in the region. Previously, as Brand Manager at L'Oréal from 2013 to 2018, Keisha managed a multi-million dollar division, developed strategic business plans, and implemented training programs to exceed sales objectives. Earlier experience includes working as an Account Manager at Procter & Gamble from 2008 to 2012, where Keisha drove sales and developed business strategies across a multi-million dollar territory. Educational qualifications include a Master's degree in Business Administration and Management and a Bachelor of Arts in Business, Management, Marketing, and Related Support Services, both from the University of Maryland.