Sakhawat Hasan is a seasoned professional with extensive experience in customer retention and marketing across various industries, particularly in e-commerce and fintech. Currently serving as the Director of Customer Retention at HomeToGo since June 2021, Sakhawat has previously held pivotal roles such as Head of CRM/Performance Marketing and led lifecycle marketing initiatives at Zalando SE, enhancing customer engagement in 14 countries. Prior to that, Sakhawat was Associate Marketing Director at Limeroad.com, Associate Director of Customer Engagement at Vuclip Inc., and held several consulting positions focusing on data-driven marketing strategies and analytics at BNY Mellon, Cartesian Consulting, Actuate Business Consulting, and Accenture. Sakhawat's academic credentials include a PGDM in General Management from the Indian Institute of Management, Indore, and a B.E. in Electrical Engineering from Jadavpur University.
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