Eugene Anderson

Eugene Anderson has a diverse work experience spanning a variety of industries. Eugene is currently the Director of Sports Marketing & DEI at Honey Stinger, where they lead the company's diversity efforts and creates brand partnerships to drive sales and grow the consumer/athlete community. Prior to this, Eugene worked as an Athlete Manager at Honey Stinger, where they developed and managed elite athlete relationships and integrated sponsorships and activation strategies. Before joining Honey Stinger, Eugene owned and operated a franchise called Mosquito Hunters of Sugar Land, where they built a brand presence and customer base through SEO strategy implementation and website/social media management. Eugene also has experience in sports marketing, having worked at CytoSport, Inc. as a Sports Marketing Manager and Senior Coordinator. In these roles, Eugene managed sports partnerships, developed special consumer initiatives, and implemented national education programs. Earlier in their career, Eugene worked at Mosaic Sales Solutions as an Operations Manager and Promotions Manager, where they managed internal teams and executed national promotions for Dell and Samsung. Eugene also worked at Relay Worldwide as an Account Executive, where they handled local and national Hispanic initiatives for AT&T Mobile, and at Octagon as an Event Coordinator, managing the logistics for Home Depot's tour of ESPN College GameDay. Additionally, Eugene gained experience as a Marketing Intern at Learfield Sports, specifically with Indiana University Sports Properties. Overall, Eugene Anderson has a proven track record of successfully managing marketing initiatives, building brand presence, and developing strong partnerships.

Eugene Anderson has a Bachelor of Science degree in Sports Marketing and Management from Indiana University Bloomington. Eugene also holds a Master of Science degree in Kinesiology and Exercise Science from the same institution. Additionally, they have obtained a Manager Leadership Training certification from Dale Carnegie Training in October 2016.