Laura Sammartino

Laura Sammartino is a seasoned professional with extensive experience in consumer strategy and insights. Currently serving as Vice President of Future of Culture and Consumer within The Futures Group and Vice President of Data Solutions & Insights at Horizon Media since April 2014, Laura has a strong background in strategic planning and consumer behavior. Previously, Laura held various roles at The WHY Group, culminating as Director of Consumer Strategy, and worked as a Strategic Planner at Saatchi & Saatchi, focusing on global initiatives for Olay. Laura's early career included a curatorial internship at the RISD Museum and educational achievements from Brown University with a BA in Archaeology and the Ancient World, complemented by a Level 2 Certificate from the Wine & Spirit Education Trust.