Moffat Frazier is a seasoned professional with extensive experience in consumer strategy and insights, currently serving as SVP and Managing Director of Integrated Insights at Horizon Media since August 2009. Frazier has a proven track record in translating data into actionable recommendations, leveraging diverse data sources to understand consumer behavior and brand impact. Prior roles include SVP and Managing Director of Consumer Strategy, as well as various positions within the WHY Group, Taylor, Hill & Knowlton, and other organizations. Frazier began a career in marketing and project management at notable companies including General Electric Medical Systems and MBNA. Frazier holds a Bachelor of Arts in Art History from Temple University and an MBA in International Marketing from the University of South Carolina Darla Moore School of Business.
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