Shawn Torkelson

Vice President | Global Head Of Marketing, Brand & PR at HTEC

Shawn Torkelson has had extensive work experience in marketing and business development. Shawn is currently the Vice President and Global Head of Marketing, Brand, and PR at HTEC Group, where they lead a global team responsible for brand strategy, marketing operations, content marketing, and more. Shawn is also a founding member of CMO Collaborative, an association for CMOs and Heads of Marketing.

Prior to their current roles, Torkelson held positions at KPMG US, where they served as the U.S. Marketing Leader for Generative AI and the Head of Marketing for Growth & Strategy in the New England region. Shawn was responsible for overseeing marketing strategy, budget, and team management, and played a key role in driving revenue growth through integrated brand marketing and demand generation campaigns.

Before KPMG, Torkelson was the Head of Marketing & Business Development at Essential, where they accelerated growth through brand strategy, new CRM implementation, and inbound demand generation. Shawn also worked at North Highland, where they led the market development function and played a critical role in launching centralized market development and standardized go-to-market motions.

Torkelson's career began as the Founder and Managing Director of Stage7 Systems, a company they started from scratch and successfully built into a national brand. Overall, they bring a wealth of experience in building brands, generating demand, and driving revenue growth.

Shawn Torkelson holds a Master of Liberal Arts (ALM) degree in Management with a specialization in International Business & Marketing from Harvard University. Shawn also has a Graduate Certificate in European Affairs from the College of Europe and a Graduate Certificate in Strategic Management from Harvard Extension School. Their undergraduate education includes a Bachelor of Arts (BA) in Marketing Management from Concordia University-St. Paul.

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