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Cezar Calligaris

Digital Marketing Manager at Huboo

Cezar Calligaris has a diverse work experience in the field of digital marketing. Cezar is currently employed as a Digital Marketing Manager at Huboo Technologies Limited since March 2021. Prior to that, they worked as an Account Manager at Groupon from January 2018 to March 2021.

Before their tenure at Groupon, Cezar held the position of Digital Marketing Manager at Even Construtora, a top Brazilian construction company, where they managed all digital channels and oversaw a significant digital marketing budget. During their time there from January 2010 to October 2016, they successfully sold over 1,000 flats and offices through digital channels.

Cezar also gained relevant experience as a Digital Planning Director at RAPP Brasil. In this role, which lasted from May 2009 to November 2009, they planned digital projects for Pepsi in Latin America, collaborating with local agencies in each country to develop campaigns that respected the cultural nuances of each territory.

Prior to RAPP Brasil, Cezar served as a Digital Project Director at Salem, where they spearheaded the launch of Sandero Stepway, the first car in Brazil to utilize solely digital channels for its launch. This 6-month campaign involved the creation of microsites, banners, PPC, YouTube videos, and social media engagement, resulting in a successful digital marketing campaign.

Cezar's work experience also includes their role as a Digital Project Manager at Dentsu, where they contributed to the development of the agency's digital department and facilitated the integration of digital and traditional campaigns. Their time at Dentsu from January 2007 to March 2008 involved working with clients such as Sony, Toyota, Ajinomoto, and Fast Shop.

Furthermore, Cezar worked as a Digital Project Manager at Salem from November 2005 to December 2006. During this time, they managed various digital campaigns for clients that included Pfizer, Samsung, MasterCard, and Carrefour. Notably, they successfully planned and executed multiple digital campaigns, including a Mother's Day campaign that aimed to increase online subscribers for Samsung.

Cezar began their career as an Online Coordinator at DPTO Propaganda e Marketing LTDA. and held the position from 1997 to 2005.

Overall, Cezar Calligaris possesses a wealth of experience in digital marketing, with a strong track record of managing campaigns, overseeing budgets, and achieving successful results for a variety of companies and clients.

Cezar Calligaris started their education journey by completing a Bachelor's Degree in Advertising from USP - Universidade de São Paulo, from 1995 to 1998. Cezar later pursued a Master of Business Administration (M.B.A.) degree in Business, Management, Marketing, and Related Support Services from Ibmec, from 2002 to 2003. Additionally, they obtained a certification in Project Management from Ibmec, although the specific month and year of completion are not provided.

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Timeline

  • Digital Marketing Manager

    March, 2021 - present