Rochelle Truong

Rochelle Truong is a seasoned marketing professional with extensive experience in demand generation and growth marketing. Currently serving as the Senior Director of North America Marketing at HubSpot since July 2025, Rochelle previously held the position of Senior Director of Growth Marketing at Front, leading global marketing efforts across various channels. At Asana, Rochelle was the Head of Regional Marketing for the Americas, focusing on sales pipeline and revenue growth initiatives. Additional roles include positions in demand generation at Lyft, SmartRecruiters, and FinancialForce, as well as developer marketing at Salesforce, and marketing assistance at Novogradac & Company LLP. Rochelle holds a Bachelor of Science degree in Psychobiology from the University of California, Davis.