Michelle Johnson

Digital Management Supervisor at Hudson Rouge

Michelle Johnson has a diverse work experience across various companies and roles. Michelle started their career in 1996 as a Manager at Innovative Adult Foster Care and worked there until 2002. From 2002 to 2003, they served as an Account Coordinator at GlobalHue, where they coordinated meetings and managed projects for clients such as Chrysler, Jeep, and Dodge.

Michelle then joined Radclift, Inc. as an Administrative Assistant in 2014. In 2004, Michelle returned to GlobalHue and took on the role of Lead Traffic/Talent Coordinator, where they ensured accurate routing of creative materials and managed talent costs. From 2006 to 2007, they worked as an Account Executive, managing the Chrysler Production and Events budget, among other responsibilities.

Michelle was then promoted to Senior Account Executive at GlobalHue in 2007, where they assisted in developing targeted communications strategies for the Navy, resulting in meeting diversity goals. Michelle became an Account Supervisor in 2010, managing multi-million dollar budgets and overseeing creative development for clients such as Walmart, NBA, and the U.S. Navy.

In 2015, Michelle joined gtb as an Account Supervisor, focusing on digital customer experience. Their responsibilities included managing organic search strategies and leading digital migrations for Ford websites. Michelle successfully executed mobile retail sales and CRM campaigns as well. In 2018, they transitioned to Hudson Rouge, where they served as an Account Supervisor for digital platforms, shoppers, and cross-channel initiatives. Michelle was later promoted to the role of Digital Management Supervisor in 2021.

Throughout their career, Michelle has demonstrated strong client management skills, expertise in digital initiatives, and successful budget and project management capabilities.

Michelle Johnson completed their Bachelor of Arts degree in Communications at the University of Michigan from 1996 to 2000. Prior to that, from 1994 to 1996, they obtained a Certificate of Completion in TV/Video Production from Oakland Technical Center.

Additionally, Michelle has acquired several certifications. These certifications include Content Marketing Foundation, Digital Analytics Foundations, Email Marketing Foundations, Marketing Automation Foundation, Mobile Marketing Foundations, PPC Foundations, Programmatic Buying Foundations, Search Engine Optimization Foundations, Social Media Marketing Foundations, and Website Conversion Rate Optimization Foundations. The institutions from which they received these certifications include Simplilearn.com and Simplilearn. However, specific information regarding the months and years of obtaining these certifications is not provided.

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Timeline

  • Digital Management Supervisor

    June, 2021 - present

  • Account Supervisor | Digital Platform, Shopper, Cross-Channel

    October, 2018

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