Edward Robinson is a seasoned creative professional with extensive experience in industrial design and creative direction. As Chief Creative Officer and Co-Founder of Humanrace since August 2019, Edward also serves as a Creative Director and Industrial Designer. Edward established Working Method Ltd in June 2018, where the role of Founder is held. Previous positions include Creative Consultant and Lead Designer at Athletics Footwear from June 2018 to January 2020, and Director at Alexander Taylor Ltd from July 2011 to June 2018, contributing to a multidisciplinary design studio known for its innovative product development. Additionally, Edward's freelance work spans roles as an Industrial Designer for Max Lamb Ltd and independent projects from September 2009 to June 2011.
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