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Fern Thomas

Senior Data Analyst at Hybrid

Fern Thomas has a diverse range of work experience spanning various industries and roles. They began their professional career as a Research Assistant at Bournemouth University in 2013 and gained valuable skills in data collection, data analysis, and working in a research environment. In 2014, Fern worked as a Front Office Assistant at Bransgore Primary School, where they performed administrative duties and developed good communication skills. They returned to Bournemouth University in 2015 for another research assistant role, focusing on the impact of using the Nintendo Wii on individuals with Multiple Sclerosis (MS) and conducting statistical analysis using SPSS and Excel. Fern then transitioned into the digital media field, starting at video intelligence AG in 2017 as an Ad Operations Intern and later as an Operations Executive. They continued this line of work at GroupM as an Operations Executive from 2018 to 2019. From 2019 to 2021, Fern worked as a Client Success Manager at Xaxis, honing their skills in client management. They then joined fifty-five in 2021 as an E&I Senior Specialist in Media, contributing to media strategies. Currently, Fern holds the position of Paid Media Manager/Digital Analytics Manager at Hybrid, starting in 2023.

Fern Thomas completed their education with a Master's Degree in Mechatronics (Advanced Mechanical Engineering Science) from the University of Southampton in 2016. Prior to that, they obtained a Bachelor's Degree in Mathematics from the University of Kent, graduating in 2014. Furthermore, Fern attended Ringwood Sixth Form from 2009 to 2011, although no specific degree or field of study is mentioned for this period.

In terms of additional certifications, Fern obtained the T1 Platform Certification from the New Marketing Institute in March 2017.

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