Michal Gorodish

Michal Gorodish has extensive work experience in various marketing and management roles. In 2015, they became the Vice President of Marketing at HyGIeaCare Inc., where they established clinics in partnerships with gastroenterologists and developed marketing plans for physicians and patients. Michal successfully executed marketing campaigns to increase brand awareness and generate leads, positively impacting revenue. Michal also served as a Board Member at HyGIeaCare Inc. from 2015 to 2020.

Before their role at HyGIeaCare Inc., Michal Gorodish worked as the VP of Marketing at novoGI from 2012 to 2014, where they rebranded the nitinol-based compression anastomosis device to the NovoGI brand. Prior to that, they worked as a Project Manager at M.D.G. MANAGEMENT & ORGANISATION from 2006 to 2012, where they focused on marketing collaterals, presentations, and logo design.

Their earlier work experience includes roles such as Organizational Development consulting and group facilitator at Gishot Center Ltd from 2002 to 2004, Sales Manager at Dafna Wiseman & Lavi Ltd. from 2000 to 2001, and Sales Manager at Virtual Point from 1998 to 2000. At Virtual Point, they successfully increased sales revenue from the medical community in Israel through sales pitches and presentations to CEOs, senior management, and physicians.

Michal Gorodish has a Bachelor's Degree in Psychology and Sociology from Bar-Ilan University. Michal also holds a Master's Degree in Sociology from the same university. In addition to their degrees, they have obtained certifications in Organizational Consulting and Development from Gishot Center Ltd. under the auspices of Bar-Ilan University in 2001, and a Teaching Certificate (cum laude) in Psychology and Sociology from Bar-Ilan University in 1998.