Crystal Willis

Crystal Willis is the Founder and CEO of The Omni Firm, where expertise as a corporate brand consultant encompasses storytelling, integrated sales and marketing, and DEI strategy, with clients featured in top-tier media outlets such as USA Today and Forbes. As VP of Client, Media & Talent Relations at LOOP and Founder of Crysalis Coaching, Crystal specializes in transformational life coaching and personal branding for entrepreneurs and artists. Additional roles include LA Editor for Hype Magazine and previous positions at IAM Global Network as Founder, Senior Publicist at JL Media PR, and media relations at Disney Music Group. Crystal holds a Bachelor of Science in Business Marketing from the University of Phoenix and has completed extensive training in transformational leadership.