hypr
Alexander Karl is a seasoned professional in digital communication and public relations, currently serving as Attention Lead at hypr since January 2021, where the focus is on creating impactful communication strategies for clients such as smartsteuer, better ventures, and sparks. Prior to this role, Alexander held the position of Attention Manager and Head of Communication and Digital Content at Murmann Publishers GmbH, overseeing stakeholder communications and social media management from December 2016 to December 2020. Previous experience includes roles as Editing Manager Digital at FAKTOR 3 AG, Editor at Schwäbisch Media, and Freelance Journalist with the Zeitungsgruppe Lahn-Dill, coupled with a strong academic foundation in Media Studies from the University of Hamburg and University of Tübingen.