Helene Bonniere

Marketing Director at HYVIA

Helene Bonniere has a diverse work experience spanning over several companies and roles. Helene is currently serving as the Marketing Director at HYVIA, where they focus on brand strategy, product and marketing strategy for the hydrogen ecosystem and vehicles, and BtoB customer journey.

Prior to their current role, Helene worked at Renault Group for many years. Some of their notable positions include Network & Sales Channel Transformation Director, where they managed cross-functional teams and aimed to redirect the current state of affairs towards a new sustainable network business model. Helene also served as the Sales & Marketing Transformation Leader, leading an Agile@scale program and implementing integrated customer experience solutions. As the Deputy General Manager of Dacia Brand, they played a key role in developing and implementing Dacia's digital customer experience and CRM strategy.

Earlier in their career, Helene worked at Renault as a Commercial Distribution Project Manager, where they optimized commercial organizations in Europe and managed the merging of Czech and Slovak subsidiaries. Helene also held various roles at CAP GEMINI Industrie, including Project Manager for Renault's supply chain project management and Oracle Database Analyst and Administrator for Eutelsat.

Overall, Helene Bonniere has a strong background in sales, marketing, brand strategy, and customer experience, with a focus on transforming business models and driving growth.

Helene Bonniere earned a DESS degree in Engineer in Processing and Image Analysis from Université Bordeaux Montaigne in 1993-1994. Prior to that, they obtained a Master's degree in MIAGE (Mastery of Computer Technology Applied to Business Management) from université Orléans in 1991-1993.

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