Alex Macdonald is a seasoned professional in client leadership, currently serving as the Global Account Director at Spark Foundry since June 2024. Additionally, Alex is an Emerging Leaders Committee Member at IAA UK, contributing to the industry through strategic initiatives. Previously, Alex held the position of Global Client Director at Wavemaker, managing high-profile clients such as MSC Cruises and Deloitte. Alex's extensive background includes roles at Space & Time Media, OMD EMEA, and other notable companies, focusing on client strategy, account management, and media campaigns. A graduate of the University of Bath, Alex holds a Bachelor of Science in Politics with Economics.