Lior Somech is an experienced marketing manager at IBI Investment House Ltd, overseeing marketing activities for various financial products since October 2014. Responsibilities include managing distributor activities and ensuring sales goals are met. Previous roles include Supervisor of Agents and Financial Planners, where Lior managed sales for a variety of financial solutions, and Business Line Content and Knowledge Manager at 012 Golden Lines, where Lior established content management post-merger and supervised cross-organizational projects. Lior also held positions as Team Leader for Business Customers Retention, focusing on customer retention strategies, and served as a Senior representative in the Business Customers Service Center. Lior holds a B.A. in Business Administration and Capital Markets from MLA - The Center of Academic Studies.
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