Ibis Public Sector
Susan Larson is an accomplished professional with extensive experience in market research and strategy. Currently serving as Director of Research & Strategy at Isobar Public Sector since May 2021, Susan has previously held the Associate Director position in the same department. Prior experience includes roles such as Senior Market Research Analyst at LG&E and KU Energy LLC, where responsibilities involved managing diverse marketing research projects, and VP of Client Services at Horizon-Insight, leading online qualitative research initiatives. Earlier positions include Senior Research Manager at The Stevenson Company and Study Director at Synovate, showcasing a strong background in project management, client collaboration, and research methodology development. Susan holds a BSBA in Marketing from Xavier University.
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