David Ricklund is a seasoned professional in marketing automation, CRM, and customer experience, currently serving as a System Developer at ICA Gruppen since April 2024. With a focus on optimizing efficiency through automation and delivering personalized experiences, David has previously held roles such as CRM & Marketing Automation Specialist at Nexer Group and Senior Commerce Advisor at Avensia. A strong background in B2C and B2B customer integrations, David's experience also includes positions at Scandinavian Photo, MQ MarQet AB, and MQ Retail AB, where responsibilities encompassed developing CRM strategies, implementing automated campaigns, and analyzing customer data. David holds a Bachelor's degree in Service Management from Lund University and has completed additional studies in labor law, business, economics, and IT.
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