Victoria Lavasseur

Marketing Analyst at iCIMS

Victoria LaVasseur has a diverse work experience spanning different roles and industries. Victoria most recently worked as a Marketing Analyst at iCIMS starting in 2023. Prior to that, they were employed at Effectv, where they held several positions including Account Specialist, Sales Development starting in 2017, Campaign Manager, Enterprise from 2021 to 2022, Associate Campaign Manager, Enterprise from 2020 to 2021, and Associate Campaign Manager, Local - NE North from 2018 to 2020. At Effectv, Victoria managed multimillion-dollar revenues, trained new hires, improved reporting efficiency, and facilitated campaign delivery.

Before their time at Effectv, they worked as a Marketing Operations Associate at TechTarget from 2016 to 2017. Victoria also gained valuable experience as a Marketing Operations Intern at Dyn in 2015 and as a Marketing Assistant at MAS Medical Staffing from 2014 to 2015. Victoria has demonstrated their skills in marketing analytics, campaign management, client servicing, reporting, and optimization throughout their career.

Victoria LaVasseur obtained a Master of Business Administration (MBA) degree in Quantitative Analysis from Southern New Hampshire University from 2018 to 2021. Prior to that, they earned a Bachelor's Degree in Business, Management, and Marketing from the University of New Hampshire between 2011 and 2015.

In addition to their formal education, Victoria has obtained several certifications. These include "Everybody's Introduction to Tableau," "Salesforce Essential Training," "Data Analytics: Dashboards vs. Data Stories," "Excel Formulas and Functions Quick Tips," "PowerPoint Quick Tips," "Being an Effective Team Member," "Cultivating Mental Agility," "Excel: Introduction to VBA," "Holding Yourself Accountable," "How Getting Curious Helps You Achieve Everything," "Selling with Empathy during Uncertain Times," "Solving Business Problems," "Unlocking Creativity (Blinkist Summary)," "Productive Leadership," "Excel: Macros and VBA for Beginners," and "Interpersonal Communication." These certifications were obtained from LinkedIn, with varying completion dates ranging from 2022 to 2023.

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