Kirk Cremer

Kirk Cremer has a diverse work experience spanning several companies. Kirk currently works at MissionSquare Retirement as a Content Manager since July 2021. Prior to this role, they held the position of Manager, Communications and Education at the same company from December 2019 to July 2021.

Before joining MissionSquare Retirement, Kirk worked at Nationwide from March 2015 to November 2019 as a Specialist, Marketing Management. In this role, they managed the production and distribution of marketing materials across various channels, played an integral role in transitioning the company's mutual fund marketing materials to digital automation, and collaborated with internal teams to ensure compliance and meet strict timeline requirements. Kirk also contributed to the development and implementation of Nationwide's overall business and marketing strategy.

Prior to their time at Nationwide, Kirk worked at USI Affinity as a Senior Copywriter in 2014. Kirk was responsible for developing creative marketing copy and presentation materials for the company's insurance product line. Kirk conducted surveys and compiled analytics to identify target demographics and customer touchpoints, and produced sales-driving collateral for both B2B and B2C audiences.

In 2013, Kirk worked as a Copywriter at Vanguard, where they created promotional, educational, informational, and transactional content. Kirk was a part of a highly collaborative team and ensured that the content adhered to the company's branding standards.

Kirk began their career in 2008 at HealthNow New York Inc. as a Copywriter. In this role, they created B2B and B2C content, managed new business targeting and retention, and utilized various tools such as Salesforce and Google Analytics to measure ROI and performance. Kirk also assisted with corporate communications.

Overall, Kirk Cremer has a strong background in content management, marketing, copywriting, and communications across different industries.

Kirk Cremer holds a Bachelor of Science (B.S.) degree in Education from Lebanon Valley College. In May 2021, they obtained a certification in Writing in Plain English from LinkedIn.