Azmir Saliefendic

Azmir Saliefendic is a highly experienced Creative Director at icon incar since February 2017, where leadership of distributed teams in the specialized experience design consultancy focuses on digitalization, connectivity concepts, and service ecosystems for the automotive industry. In addition to this role, Saliefendic serves as an Advisory Board Member for the School of Media, Culture and Design at Woodbury University since April 2010. Previous positions include Senior Director of User Experience and Design at iconmobile group, Head of User Experience and Design at Disruptive Tech Ltd., and Director of User Experience at Schematic, among others. Saliefendic's extensive background also includes foundational roles in information architecture and design, with a diverse client portfolio encompassing major brands like Microsoft, ESPN, and Activision. Educational qualifications include a BS in Graphic Design from Woodbury University and various certifications in foresight and Kundalini Yoga.