Shay Ziv

Shay Ziv is a seasoned marketing and business strategy professional currently serving as a Senior Director of Product Marketing at Guesty and a Lecturer in Service Design at Reichman University. With a diverse background, Shay has held notable positions including VP of Marketing and Director of Marketing at Trigo, and Head of Product Strategy at Kik Interactive, where significant fundraising and valuation achievements were realized. Experience also includes a Senior Business Strategy Consultant role at Designit, where innovative problem-solving methods were employed for leading organizations, as well as a Business Strategy Consultant position at BDO Israel, focusing on competitive and growth strategy. In addition to founding Mona Music, which provided artistic consultation for major advertising campaigns, Shay played a key leadership role as Chairman of the Entrepreneurship Club at The Interdisciplinary Center, Herzliya. Educational credentials include a Bachelor of Business Administration from Reichman University and T-Algorithm Strategy Training from Section4.