IDM Südtirol-Alto Adige
Manuela Irsara currently serves as the Head of Food & Wellness Innovation at IDM Südtirol-Alto Adige since January 2020, where expertise contributes to advancing initiatives in the wellness sector. Prior to this role, Manuela Irsara worked at IDM Südtirol from October 2008 to January 2020 as the Coordinator for the Ecosystem Health & Wellness, focusing on the development of the health and wellness cluster. Earlier experience includes serving as the Assistant to the Program Director at Freie Universität Bozen - Studienzweig Tourismusmanagement from October 2001 to September 2008.
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IDM Südtirol-Alto Adige
Standing for Innovators, Developers and Marketers, IDM Südtirol is a trailblazer for economic development in South Tyrol. We provide services to businesspeople and entrepreneurs, aiming to ensure sustainable growth and development that will boost the competitiveness of local firms. IDM encourages internationalisation and innovation, with a particular focus on small and medium-sized companies, and promotes investment in South Tyrol. We help film-makers bring their projects to life. Our targeted tourism marketing activities bolster the South Tyrol brand – and our agricultural marketing provides a showcase for the quality products from the region.