Anna Santamaria Echaniz

Anna Santamaria Echaniz currently serves as the Classroom Digital Experience Manager - Associate Director at IESE Business School, overseeing audiovisual services and enhancing participants' digital experiences across various session formats. Previously, Anna held leadership roles at TERRITORY Influence, managing a team dedicated to influencer marketing campaigns, and initially worked as an Account Manager focusing on multinational brands. Prior experience includes a senior account executive position at KISS Communications, where Anna contributed to branding and marketing efforts for notable clients, as well as various roles in communications and video production. Anna's educational background includes a Master in Communication Management from UPF Barcelona School of Management, a Cambridge English: Advanced certification from the University of Cambridge, and a Bachelor's Degree in Communication and Media Studies from Universitat de Barcelona.