Lucy Power

Lucy Power is currently the Marketing Director at IFA Berlin. Prior to this role, Lucy held positions such as Senior Marketing Manager at Bridge2Food Plant-Based Foods & Proteins Community and Senior Project Manager at Shoptalk. With a background in customer marketing and demand generation, Lucy has also worked at Hyve Group plc and Signal AI. Lucy's experience includes managing marketing strategies, data analytics, and PR outreach. Lucy started her career as a Contributing Sub-Editor at The Style Lane after completing her CIPR Accredited BA Hons in Public Relations with Marketing at Leeds Beckett University.