Kiran Parmar is an experienced marketing professional currently serving as the Head of Acquisition & Media at IG since February 2020, responsible for the strategic direction and performance across multiple paid media channels. Previously, Kiran held various roles at PHD, including Head of Paid Media and Head of Paid Search, managing notable clients such as HSBC Group and J Sainsbury's. Kiran's experience also includes leading paid search efforts at Investoo Group and a significant tenure at MVF, where responsibilities ranged from Senior Biddable Marketing Manager to PPC Analyst. Kiran began a career in digital marketing at IKEA and completed a marketing placement at Push Group Limited while pursuing a degree in Financial Computing from Brunel University London.