Alexandra Slager

Contentspecialist / Category Manager at IGM

Alexandra Slager has a diverse work experience ranging from administrative roles to marketing and product content specialist positions. Alexandra started their career as a Verkoopmedewerker at Kruidvat in 2008 and worked there until 2011. Alexandra then continued working at Kruidvat as a Gediplomeerd verkoopmedewerker from 2012 to 2016. During this time, they gained experience in various tasks such as customer service, sales, and merchandising. In 2016, Alexandra took on an internship as an Intern Online Community Manager at Coca-Cola European Partners, where they managed social media platforms, conducted data analysis, and built relationships with the community. Following their internship, they worked as a Uitzendkracht at YoungCapital for a brief period in 2016. In 2017, Alexandra joined DermaCare Cosmetics B.V. as a Trainee Online Marketer/Branding Specialist, focusing on digital marketing strategies. Later that year, they worked as an Administrative Employee at Albert Schweitzer ziekenhuis, supporting the transition to an Electronic Patient Record system. From 2018 to the present, Alexandra has been working at IGM, starting as a Product Content Specialist and progressing to a Team Lead role. Alexandra'sresponsibilities include optimizing conversion rates and managing product content.

Alexandra Slager's education history includes the following:

- In 2019, they attended Frankwatching Academy and obtained a degree in SEO & SEA, specializing in E-commerce.

- In 2016, they completed a course on Consumer Neuroscience & Neuromarketing through Coursera.

- From 2015 to 2016, they pursued a Master of Science (MSc) in Sociale en Organisatiepsychologie at Utrecht University.

- In 2015, they also completed courses in Marketing through Coursera.

- From 2012 to 2015, they studied Sociale psychologie (Social psychology) and received a Bachelor of Science (BSc) degree from Utrecht University.

- In 2011 and 2012, they studied Spaanse taal en cultuur at Linguaschools, Instituto Picasso Málaga.

- From 2005 to 2011, they attended Insula college and completed their Gymnasium degree with a focus on Cultuur en Maatschappij.

In addition to their formal education, they have obtained various certifications, including the Google Analytics Individual Qualification, Google Ads Training, Google Ads Fundamentals, and Google Analytics for Power Users. Alexandra has also completed certifications in Online Marketing, Verantwoord alcohol schenken, and Verkoop in de Drogisterij.

Links

Previous companies

YoungCapital logo
Albert Schweitzer Ziekenhuis BV logo

Timeline

  • Contentspecialist / Category Manager

    November 1, 2023 - present

  • CRO Specialist / Product Content Specialist

    February, 2023

  • Team Lead Product Content / CRO Specialist

    August, 2021

  • Product Content Specialist / CRO Specialist

    February, 2019

  • Product Content Specialist

    January, 2018

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