Christel Roldan is a seasoned marketing professional with extensive experience in brand management and client services, currently serving as Vice President at Ignited since June 2010. Roldan provides strategic thought leadership and oversees the implementation of comprehensive marketing campaigns for a diverse portfolio of clients, including DTS and Pinkberry. Successfully led a significant pitch for fresh&easy, resulting in a multimillion-dollar agency of record account. Previous roles at RPA included Account Director and Management Supervisor, where Roldan managed efforts for prestigious clients such as Honda and Activision, overseeing various campaigns across multiple media platforms. Roldan holds a BA in Communications with an emphasis in Advertising from California State University, Fullerton.
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