Becca Bahrke currently serves as the CEO of Illuminate Social, a position held since March 2021. Prior to this role, Becca held various leadership positions at Socialyte, including VP of Talent and Director of Talent on the West Coast, from May 2017 to February 2021. Becca's career began at The Wall Group as an Assistant to a Senior Agent, providing administrative support and managing budget negotiations for high-profile bookings. Previous experience includes working as a Creative Assistant at DL1961 Premium Denim and as a Freelance Assistant Stylist for SHOPBOP | EAST DANE. Becca also served as Editor in Chief for the UW-Madison branch of Becca's Campus, significantly increasing pageviews and managing a large team. Becca holds a Bachelor of Science in Retailing and Retail Operations from the University of Wisconsin-Madison.