Brian Neil Katz

Senior Director Of Ecommerce Technology at IMAGE Skincare

Brian Neil Katz, MBA has extensive experience in the field of e-commerce and digital strategy. Brian Neil has held various leadership positions in reputable companies, including IMAGE Skincare, Avid Technology, and Michael Todd Beauty USA.

At IMAGE Skincare, Brian served as the Senior Director of Ecommerce Technology, where they provided vision and technology leadership for social commerce, digital, and mobile initiatives. Brian Neil also managed the digital ecommerce operations team responsible for day-to-day digital marketing and deployment activities.

During their time at Avid Technology, Brian was the Director of Ecommerce Strategy and Operations. Brian Neil defined the roadmap and overall strategy for the global Avid Web Store experience and led the ecommerce operations team in managing the Avid Web Store.

As the Director of Digital Strategy at Michael Todd Beauty USA, Brian was responsible for the strategy, optimization, and execution of all digital content for the brand. Brian Neil ensured that their ecommerce websites and landing pages followed best practices in user experience and leveraged new technologies.

Prior to that, Brian held the position of Director of Ecommerce and Digital Strategy at For Life Products, LLC., where they successfully launched nationally advertised ecommerce stores for both ForLifeProducts.com and Air-Innovations.

Brian also has entrepreneurship experience, having owned and directed the ecommerce platform CampusDealOn.com as a Strategy Consultant. In this role, they managed the development and implementation of online merchandising initiatives and utilized web analytics tools to improve customer experience and marketing efforts.

In addition, Brian served as the Director of Ecommerce and Online Marketing at StrategicPoints.com, a web development consultancy. Brian Neil was responsible for developing marketing strategies for multiple businesses and collaborating with local and national firms to provide online solutions.

Brian's earlier experiences include roles such as Ecommerce Sales & Marketing Manager at JR Dunn Jewelers, Director of Sales & Marketing at INJET.COM, and Director of Ecommerce, Online Marketing & Merchandising at Home Furniture Shopping Network. Brian Neil also held the position of Director of Information Technology at Royce Laboratories, Inc.

Brian Neil Katz's career spans over two decades and showcases their expertise in e-commerce strategy, digital marketing, and technology leadership.

Brian Neil Katz earned their Bachelor of Science degree in Finance, General from the University of Maryland in the years 1983 to 1987. In order to further their knowledge in the field, they pursued a Master of Business Administration (MBA) with a specialization in Marketing at the University of Miami Herbert Business School from 1989 to 1990. Later in 2010, Katz obtained a Master Certification in Advanced Social Media from the University of San Francisco.

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Timeline

  • Senior Director Of Ecommerce Technology

    April, 2017 - present

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