Kaitlyn Petro

IMPACT is a sales and marketing training company that helps growing organizations end their dependency on outsourced agencies and, instead, bring that talent in-house. When you hire IMPACT to train your sales and marketing teams, we help you implement our They Ask, You Answer framework. This system gets leadership aligned on goals, marketing producing content that helps buyers make decisions, and sales teams moving deals through the pipeline faster. And in today’s marketplace, if you want to win customers and future-proof your business, you need to invest in your team and take control of your success.