Sam Mckerrow is an experienced business professional with a diverse background in digital strategy and team leadership. Currently serving as Business Director and Head of Growth at Impressive since March 2017, Sam has excelled in senior digital strategy roles. Prior to Impressive, Sam was the General Manager UK at Easy Weddings, where responsibilities included establishing the international office and adapting the business model for the local market. Sam's extensive tenure at Easy Weddings also involved various sales and strategic roles, contributing to the company's reputation as a premier online wedding planning platform in Australia. Earlier career experiences include positions at Travel and evoSuite Cloud Marketing Software as a Sales Specialist.
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