Federica D Andrea

Federica D'Andrea has a long and varied work experience. In 2010, they were the Head of Marketing - Financial at Option London trading platform, where they were responsible for boosting leads conversion rates within Spanish/English speaking areas, allocating and distributing the marketing budget, and leading the team development and training. From 2015 to 2016, they worked as the Marketing Manager for La Bella Italia NZ, where they achieved an extension of a wider and diversified targeted audience by introducing contests, regional partnerships and participation to national initiatives. In 2017, they were the Marketing and Communications Manager for Bester Capital Investments, where they raised motorsport awareness in the Middle East across ATL/BTL advertising, digital strategy, VIP clients activations and direct sales exhibitions. From 2019 to 2020, they were the Marketing Team Lead for Deriv.com, and from 2020 to 2022 they were the Head of Marketing for AllStars Trader. Currently, they are the Global Head of Marketing for Incomlend.

Federica D'Andrea holds a Master's Degree in Foreign Languages, Interpretation and Translation from Università degli Studi di Messina, which they obtained in 2012. Federica also holds a 1-year Post Bachelor's Degree Master in Language Interpretation and Translation from SSML Gregorio VII, which they obtained in 2010. Additionally, they have obtained various certifications, including a Native Advertising Strategy Expert certification from Outbrain in 2022, a Horse Riding Trainer certification from Federazione Italiana Sport Equestri in 2010, a Simultaneous Interpretation course certification from the University of Birmingham in 2009, and a Simultaneous Interpretation course certification from Universidad Complutense de Madrid in 2008.