Erin Thurston

Erin Thurston, MBA, serves as the Marketing Director at Independence Blue Cross since April 2011, overseeing under 65 prospect and member marketing strategy using a multi-channel approach. Previous roles at the company include Channel Manager, Assistant Product Manager, and Customer Relationship Management Analyst, where Erin excelled in digital advertising, new product implementation, and process improvements. Prior experience includes positions at the American Cancer Society as Resident Coordinator and Assistant Manager at AstraZeneca Hope Lodge, and as Youth Market Director at the American Heart Association. Erin's career began in healthcare finance at Tenet Healthcare. Academic credentials include a Master’s and Bachelor’s degree in Business Administration from PennWest California. Notable achievements include awards for excellence in marketing and recognition as a distinguished associate.